< Go back to blogThe Future of YouTube Gaming: Insights from the YouTube Gaming AMA

The Future of YouTube Gaming: Insights from the YouTube Gaming AMA

Published: November 4, 2022

As a dedicated gaming content creator on YouTube, staying ahead of the curve and continuously enhancing your channel are essential. A recent Q&A session has shed light on several exciting developments shaping the future of YouTube gaming. Let’s explore these insightful revelations together.

Revolutionizing Shorts for Gamers

Gaming creators often express the need for more robust tools for creating shorts, including the integration of gameplay and face cam. YouTube is actively working on this, looking to empower creators with the ability to produce short-form content that’s not only engaging but also showcases both gameplay and the creator’s reactions.

Seamless Shorts and Long-Form Video Integration

The introduction of cross-linking features marks a thrilling progression for creators. The ability to generate shorts from existing video-on-demand content encourages audience crossover, nudging viewers from quick clips to full-length videos, thereby leveraging content to broaden a creator’s influence.

Enhancements to Live Stream Discoverability

Recognizing the difficulties in live stream discoverability, YouTube has committed to significant improvements. This includes prominently featuring popular live games, customizing feeds for live content, and implementing visual cues such as ‘live rings’ for mobile profiles. Additionally, the redesign of live badges will enhance their visibility, ultimately making it simpler for audiences to find and connect with new gaming creators on the go.

Harmonizing Analytics Across Content Formats

Many creators have voiced concerns regarding the comparative analytics of short form and long form videos. Reassuringly, work is underway to refine algorithms so that viewers who enjoy a creator’s shorts are also more likely to be recommended their long-form content. This change aims to create a seamless content experience for viewers and maintain engagement across various video formats.

Expanding Monetization and Community Interaction

New pathways to revenue through ‘shorts revenue’ bring up questions about qualification criteria and the impact on overall monetization strategies. Meanwhile, commitments to community engagement are evident in the planned enhancements to live chat experiences, enabling viewers to express themselves in real-time with emojis during streams, cultivating even deeper connections between creators and their audience.

These forward-looking insights reveal a dynamic future for YouTube gaming, promising richer possibilities for creative expression and opportunities for long-term channel growth.

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