< Go back to blogOptimizing Your YouTube Videos for Suggested Video Recommendations

Optimizing Your YouTube Videos for Suggested Video Recommendations

Published: June 9, 2020

Are you eager to boost your YouTube channel’s reach and attract more viewers to your videos? A key strategy to achieve this is by utilizing YouTube’s suggested video feature to increase your video’s visibility and draw in a wider audience. In this article, we will cover the intricacies of suggested videos, discuss their benefits for your channel, and outline practical tips to enhance your content for better exposure.

Understanding Suggested Videos on YouTube

YouTube’s suggested videos are generated recommendations that show up next to the video player on desktop or beneath the video on mobile devices. The recommendations are personalized for each viewer, taking into account their past viewing habits, related content they’ve shown interest in, and their overall viewing patterns. These suggestions also feature videos from channels that are akin to the one a viewer is watching at the moment.

Leveraging Strong Calls-to-Action for Better Recommendations

To enhance the chances of your videos being featured in YouTube’s suggested content, you should craft strong calls-to-action within your videos. Urge your audience to watch related content or subsequent videos in a series by showcasing their relevance and value. Clearly communicate the benefits of watching another video you’ve created.

Optimizing Video Endings to Maintain Viewer Engagement

A good practice is to avoid overly lengthy conclusions that might prompt viewers to stop watching before reaching additional recommended videos. Keep your video endings brief yet impactful, providing viewers with a compelling incentive to delve further into your video offerings.

Enhancing Discovery Using Playlists, Links, Cards, and End Screens

Employing playlists, and adding links in video descriptions, can help steer viewers towards related content. Strategic use of cards and end screens during video playback further engages viewers on both desktop and mobile devices. These methods channel viewers through your content in a structured way, potentially initiating a deep dive into your videos that align with their interests.

The Gateway of the Home Screen to New Discoveries

The home screen of YouTube is where users typically discover fresh content that aligns with their previous activity, such as their search history and other interactions. Recognizing these user behavior patterns is essential to identifying and seizing opportunities. By tailoring your content strategy to these insights, you can boost your exposure effortlessly and maximize your channel’s visibility.

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